Breaking The Mold
”Breaking the Mold Podcast takes you behind the scenes of the trades, offering a candid exploration of the highs and lows in the world of craftsmanship. Join us as we navigate through crucial aspects such as marketing, management, recruiting, and the rollercoaster of hardships and victories. Tune in for real, unfiltered conversations with industry experts and professionals who share their experiences, insights, and strategies, providing valuable lessons for both seasoned tradespeople and those just starting their journey. Get ready to break free from convention and thrive in the dynamic landscape of the trades.”
Listen on:
Episodes
Friday Mar 21, 2025
Friday Mar 21, 2025
In this episode of Breaking the Mold, Matt Daly and the Mighty Media Solutions team break down The Blueprint for Trade Business Marketing—a step-by-step guide to help plumbers, electricians, HVAC pros, and contractors stand out in a crowded market. We cover everything from building a strong online presence and mastering local SEO to leveraging social media and paid ads for consistent lead generation. Plus, we reveal common marketing mistakes to avoid and how to track your ROI effectively. Ready to grow your business? Tune in and get the tools you need to succeed!
Friday Mar 07, 2025
Friday Mar 07, 2025
Struggling to find and keep great employees? You’re not alone. In this episode of Breaking The Mold, we’re tackling one of the biggest challenges trade businesses face—hiring top talent. But here’s the secret: recruitment isn’t just about job postings; it’s about marketing your company as the place to be.
We’ll break down how branding, social media, and digital ads can help you attract skilled workers who align with your values. Learn how to showcase your company culture, optimize job listings, and turn your employees into recruiters. Whether you’re in HVAC, plumbing, construction, or another trade, these hiring strategies will help you build a powerhouse team.
Need help marketing your business to both customers and employees? Mighty Media Solutions is here to help.
🎧 Tune in now and transform your hiring game!
Friday Feb 14, 2025
Friday Feb 14, 2025
Ever had a marketing campaign go terribly wrong? In this episode, we dive into the wildest marketing horror stories— lessons learned the hard way. We’re breaking down what went wrong so you don’t have to learn the hard way. Tune in for laughs, cringes, and some seriously valuable insights!
Friday Jan 31, 2025
Friday Jan 31, 2025
In this lively and inspiring episode of Breaking the Mold, we sit down with Eric Hope, owner of Quality Electric, to hear his incredible journey into the electrical trade. Eric shares the unexpected twists that led him to become a successful entrepreneur, along with some memorable stories—including his expert tips on deep-frying turkeys and a hilariously unforgettable tale about poop transfers.
Beyond the laughs, Eric opens up about the core values that guide his business and offers valuable advice for new entrepreneurs looking to navigate the challenges of building their brand. It's an episode packed with wisdom, humor, and a spark of inspiration that you won't want to miss!
Tuesday Jan 21, 2025
Tuesday Jan 21, 2025
Breaking the Mold Podcast is Back! 🎙️
Join Matt, Logan, Jillya, and Charlotte as Breaking the Mold returns with fresh faces and new stories! In this exciting episode, we dive into:
The Origin Story of Mighty Media Solutions – How it all began and what drives our passion.
Meet the Team – Get to know the people behind the brand and why we love what we do.
Feel-Good Client Stories – Heartwarming moments that showcase the power of marketing.
Matt’s Near-Miss Adventure – That one time he almost got shot for trespassing!
Listen now and be inspired to break the mold!
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Monday Jan 15, 2024
Monday Jan 15, 2024
🎙️ In this inspiring episode of Breaking the Mold Podcast, we sit down with Angel Acevedo, the dedicated owner of LHR Plumbing and Heating. Angel opens up about the profound influence of his faith and the unwavering support of his family in his journey as a business owner.
💼 Running a business comes with its unique set of challenges, and Angel doesn't shy away from discussing the hurdles he faces. From the struggles of finding reliable help to the daily grind of entrepreneurship, Angel shares candid insights into the reality of running LHR Plumbing and Heating. Go give them a follow!
Tuesday Jan 09, 2024
Tuesday Jan 09, 2024
Join Matt from Mighty Media Solutions as he sits down with Rob Roy from Rob Roy Mechanical on Episode 3 of Breaking The Mold..
Tuesday Jan 09, 2024
Tuesday Jan 09, 2024
Matt sits down with Logan Hughes to discuss marketing your service business and the importance of reviews, and hiring the right agency.
Monday Jan 08, 2024
Monday Jan 08, 2024
Today Matt sits down with Clarke Ryder from Ryder Plumbing and Heating and discuss his journey from apprenticeship to ownership. Being in business for only 1.5 years Clarke has generated over 130 5 star reviews from living out his values of Communication, Quality and Respect